211 Commerce Drive, Montgomeryville, PA 18936

Retail Fixture Installation for Store Buildouts

Project Overview

Primark, a leading retail brand, sought to establish a presence at Crossgates Mall in Albany, NY. Our expertise was enlisted to manage the installation and assembly of various fixtures, points of sale, fitting rooms, and graphics.

Retail fixture installation projects have challenges.

Heightened Installations

The project posed unique challenges due to the necessity of cabling large retail fixtures to a 30-foot ceiling. To address this, we strategically utilized scissor lifts to reach the ceiling deck, ensuring all fixtures were securely installed without compromise.

Secure Fixture Placement

Our crews combined specialty tools and hardware coupled with epoxy to secure the fixtured. This was not part of the original scope of work. It necessitated additional time but was essential for the safety and durability of the installations.

Adapting to Design Changes

Flexibility was vital as design modifications emerged throughout the project. Collaborating closely with designers and product experts at Kingsmen Xperience and Trial Design, we successfully navigated discrepancies between initial fixture designs and updated architectural plans. This involved modifying fixtures to align seamlessly with the evolving design aesthetic, demonstrating our adaptability and commitment to meeting client expectations.

We’re experienced in retail store buildouts.

Comprehensive Project Management

Our team provided onsite project management, overseeing all aspects of the installation process. This included conducting pre-installation site visits to assess readiness, coordinating union labor, and managing equipment logistics such as forklifts, pallet jacks, and scissor lifts.

Skilled Union Labor

With a team of skilled foremen, carpenters, and laborers, we executed the project efficiently and effectively. Each member brought expertise and precision to their respective tasks, ensuring the highest standard of workmanship throughout the installation process.

Collaborative Problem-Solving

Facing unexpected challenges, we maintained open communication and collaboration with stakeholders to devise innovative solutions. Whether adapting to design changes or overcoming logistical obstacles, our proactive approach facilitated timely resolutions and minimized disruptions to the project timeline.


Despite the complexities inherent in retail fixture installation, our team delivered exceptional results, meeting Primark’s specifications and exceeding expectations. By leveraging our expertise, resources, and commitment to quality, we ensured a smooth and successful transition for Primark into Crossgates Mall, setting the stage for a dynamic retail experience. Our team even attended the grand opening!

At Pure Install, we specialize in providing comprehensive installation and assembly services for retail spaces, combining technical expertise with a dedication to client satisfaction. The successful completion of the Primark project at Crossgates Mall exemplifies our ability to overcome challenges, adapt to evolving requirements, and deliver superior results. Whether it’s retail fixture installation, graphics application, or any other aspect of retail space enhancement, we are committed to partnering with clients to bring their vision to life.


Partner with our expert installers and project managers! Reach out today to connect with a friendly team member.